Monday, January 08, 2007

Most Contagious

Who could have predicted that a simple, vitriolic billboard could set the world buzzing with speculation, or that the CD would be rendered obsolete so quickly by digital downloading? Download the most contagious PDF via Room 116

Contagious is the first publication of its kind to look beyond conventional advertising and report exclusively on non-invasive marketing ideas and integrated campaigns that create a dialogue between brands and the people who buy them.

No comments: